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What is SEO, and why is important for your Business?
What is SEO? SEO stands for search engine optimisation, and its goal is to improve the visibility of a website or web page in search engine results pages (SERPs). When
Why colour is important for Marketing and brands
the Secret Weapon of Marketing and Branding Social media heavily influences our world and is flooded with visual content and colours. Brands are constantly competing for consumer loyalty and attention.
Why Your Brand Needs a Powerful Visual Identity
Powerful Visual Identity Attention spans are very short, and competition is fierce. Standing out from the crowd is essential. Your brand needs a powerful visual identity to break through the noise and capture
Logo DIY Disasters: 5 Reasons to Ditch DIY and Go Pro with Your Logo
What is a logo? A logo is a graphic symbol or emblem that a brand uses to identify a company, organisation, product, or individual. It’s a visual representation that helps
13 Reasons Why You Need a Website
Do businesses need a Website? A website is no longer a luxury but a necessity for any business. While starting a business requires navigating many uncertainties, building your online presence
Demystifying Alt Text: The Key to Web Accessibility and SEO Success
What is Alt Text? Alt text, also known as alternative text or alt attributes, is a brief textual description of an image used to provide context and meaning for users
